Research methodology & provenance
Every Research Desk number shows who published it, where, and as of when. This page documents how every figure on the desk is sourced and verified.
Methodology last verified: 2026-09-22, datePublished: 2026-09-22
Accuracy contract (every Research Desk number)
- Visible Sources under each chart or table: organization, URL, and as-of date. Every source is tracked in our own source list.
- Page stamp: Last verified and datePublished (ISO date strings, never invented).
- Prefer primary government and Hub-owned sources. Unverified press and third-party directories must not enter KPIs or map fills.
- Unit of analysis is labeled: a license is not an open storefront, which is not an active listing, which is not a menu SKU.
- Revision note when Hub or the agency later corrects a figure.
Registry: 58 sourced rows (51 metric-eligible). How to cite
Sources: Hub extract from MDH/DOR/OCM, Extracted tables index (98 CSVs), as of 2026-09-22 (Hub capture 2026-09-22). Extracted tables index covers products built from PDF sources · PRV-052 [hub_owned]
Source type preference (hard)
- Primary government: preferred for all metrics (42 registry rows).
- Hub-owned: Hub directory, openings, and menu samples when methodology is documented (9).
- Secondary press: leads only, labeled unverified, never used in KPIs (2).
- Unverified or method-only: excluded from metrics (5).
Critical Hub mismatches stay flagged as needing verification (directory counts, year-to-date sales, and an excise rate shown as 10% vs 15%). Both claims are preserved rather than silently reconciled.
Source-of-truth preference (consistency warning)
Hub surfaces sometimes disagree. Research Desk products prefer the columns below, not stale marketing copy.
- directory / license counts: avoid “Older desert blog “96 licensed” style copy”; prefer Homepage/directory capture ~234 active listings (as of capture) or live DB count — never mix with OCM licenses issued.
- sales YTD: avoid “Homepage teaser ~$36.9M”; prefer Monitor archive Jan–Jul 2026 combined ≈ $163.6M (7 months); July monthly ≈ $27.5M.
- excise tax: avoid “10% excise examples on old pages”; prefer 15% Minnesota cannabis excise on Research Desk / tax tools.
- Sales: /market-data/sales + Monitor archive (not homepage teasers).
- Openings: Opening Tracker and confirmed-open directory status, not “licenses issued.”
- Directory size: the live count, not hardcoded blog figures.
- Excise tax: 15% state cannabis excise. Stale 10% examples are not republished on research pages.
Hub-owned capture (2026-09-22 CT)
- Homepage claims (context only): ~234 dispensaries, 124 cities, 28,559 reviews.
- Opening tracker snapshot: 6 recently opened + 6 coming soon.
- Sales: July 2026 monthly ≈ $27.5M; Jan–Jul YTD ≈ $163.6M (7 mo). Aug/Sep Monitor months are still missing, not invented.
- Prices: 19 menu samples logged. Dollar rows are pending and not invented.
Maps and location sources
- DOR cannabis aid map: /research/local-government-cannabis-aid matches DOR county names to each county's official boundary for the map.
- Open storefront points: Hub confirmed-open locations only, on /research/open-storefront-pipeline. Licenses are never plotted as open.
- Zoning / Social Equity embeds: We show the official Minneapolis and St. Paul zoning and equity maps directly from each city, with attribution. A simpler fallback view is used if the interactive map is not available, on /research/zoning-friction.
What we will not publish
- Patient-level medical registry data
- Invented Market Monitor months (Aug/Sep 2026 gaps stay gaps)
- Invented DOR aid dollars or MDH percentages
- Invented menu prices ahead of observation CSV rows
- KPI metrics sourced only from secondary press or unverified directories
- ArcGIS layers claimed as Hub-owned without city or OCM attribution
- POS “market share” claims without retailer contracts
- Paid data access: only research APIs are offered today, pending legal review
Related Research Desk pages
Use this research
Free to quote, chart and republish under CC BY 4.0. Please credit MN Cannabis Hub and link to this page. Reporters and researchers can find the full format on How to cite.
MN Cannabis Hub. "How We Check Minnesota Cannabis Data: Research Methods." Last verified September 22, 2026. https://mncannabishub.com/research/methodology
Research Desk sourcing rules
Hub publishes only sourced figures. OCM licenses are not open storefronts. Missing months stay labeled missing. Medical tables are aggregates only, never patient-level. See How to cite for the permanent citation format.
- OCM Cannabis Market Monitor
Official monthly sales and market measures.
Checked September 22, 2026
- OCM application / license data
Lists of licensed businesses. A license is not an open store.
Checked September 22, 2026
- MDH Cannabis Use 2025
Appendix B tables on cannabis use and poison control calls.
Checked September 22, 2026
- How to cite Hub data
Citation format, units of analysis, revision policy.
Checked September 22, 2026
